Proxies have become an essential tool for businesses and individuals looking to gather web data at scale or browse the internet privately and securely. According to a report by Transparency Market Research, the global proxy service market is expected to reach $5.5 billion by 2031, growing at a CAGR of 13.7% from 2022 to 2031. This rapid growth is driven by increasing demand for web scraping, ad verification, and online privacy solutions.
As a leading proxy provider, IPRoyal has built a reputation for offering high-quality residential, datacenter, mobile, and sneaker proxies with an extensive global network and user-friendly dashboard. The IPRoyal team is constantly working to enhance its services, and the January 2023 update introduces several powerful new features for proxy users.
In this ultimate guide, we‘ll take a deep dive into everything that‘s new in the IPRoyal January 2023 update, with a special focus on the expanded proxy capabilities. Whether you‘re an existing IPRoyal customer or considering signing up, you‘ll learn how to get the most out of these new features for your specific use case. Let‘s get started!
New Feature #1: Advanced Proxy Filtering Options
One of the most significant enhancements in the January update is the ability to filter your proxy orders with much greater precision. Users of IPRoyal‘s static residential and datacenter proxies can now filter their orders by:
- IP address
- Geographic location (country)
- Order status (active, expired, refunded)
- Custom user notes
For agencies and large enterprises managing hundreds or thousands of proxies across multiple regions and use cases, these advanced filtering options are a game-changer. Kelsey Downer, Product Manager at IPRoyal, explains:
"Our enterprise customers have been requesting more granular control over their proxy inventories for some time. These new filters will make it much easier for them to track and organize their proxies, especially when dealing with large volumes across multiple geographies and use cases."
Here are a few examples of how businesses could leverage the new proxy filters:
- An ecommerce company could filter their residential proxies by country to analyze competitor pricing and inventory levels in specific markets.
- A real estate firm could tag proxies with custom notes for different property listing sites, then filter by those tags to quickly switch between scraping jobs.
- An ad verification service could filter datacenter proxies by expiration date to ensure they always have a fresh pool of IPs for their checks.

By making it easier to slice and dice proxy inventories, IPRoyal is helping businesses save time and streamline their proxy management workflows.
New Feature #2: Flexible Proxy Renewal Options
Another notable enhancement is the new flexible options for renewing static residential, datacenter, mobile, and sneaker proxy plans. Customers now have the ability to select custom renewal periods and enjoy significant discounts for longer commitments:
- Renew for 60 days: 5% discount
- Renew for 90 days: 10% discount
Best of all, these renewal discounts stack on top of IPRoyal‘s existing volume discounts, resulting in some of the most competitive proxy rates on the market. Here‘s how the savings could add up for a customer purchasing 50 static residential proxies for 90 days:
| Proxies | Base Price | Volume Discount | 90-Day Renewal Discount | Final Price | Total Savings |
|---|---|---|---|---|---|
| 50 | $500 | 20% ($100) | 10% ($40) | $360 | $140 (28%) |
As you can see, the combination of discounts brings the final price down by a whopping 28%, making IPRoyal an even more attractive option for proxy users looking to stretch their budgets.
New Feature #3: One-Click Residential IP Rotation
For users of IPRoyal‘s residential proxies, IP rotation is a critical capability for bypassing rate limits and maintaining access to target websites. Historically, rotating IPs required generating new proxy lists and configuring tools with the updated credentials, which could be time-consuming for users rotating IPs frequently.
The January update streamlines this process with a new "Rotate all sessions" button right in the IPRoyal dashboard. With a single click, users can now assign fresh IP addresses to all their active proxy sessions without having to update their proxy configuration or authentication details.

This feature is especially impactful for high-volume web scraping and data gathering use cases. Alec Jansen, CTO of data aggregation platform ScrapeWise, commented on the value of one-click IP rotation:
"We‘re constantly rotating our proxies to ensure maximum success rates and data freshness for our customers. The new one-click IP rotation feature from IPRoyal has been a huge time-saver for our team. We can now recycle proxy sessions in seconds without any downtime or configuration changes."
For businesses and individuals relying on residential proxies for mission-critical workflows, the seamless IP rotation enabled by this update is a significant efficiency boost.
Expanded Global Proxy Coverage
In addition to the core new features, IPRoyal has also expanded its proxy server presence worldwide with the addition of several new locations in January:
Static residential proxies:
- Belgium
- Luxembourg
- Switzerland
Datacenter and sneaker proxies:
- Hungary
- Malaysia
- Philippines
- Singapore
With these latest additions, IPRoyal now offers static residential proxies in 100+ countries and datacenter/sneaker proxies in 50+ countries. This extensive global coverage is a key differentiator for IPRoyal, enabling precise geo-targeting and localized data gathering.
Residential proxy users in particular will benefit from the expanded country list, as many high-value scraping targets have implemented sophisticated blocking rules that require IP addresses in close proximity to the desired content. The new European locations are especially valuable for scraping local search results, travel sites, and ecommerce listings.

By continuing to build out its international server presence, IPRoyal is ensuring its customers have the localized IPs they need to tackle even the most challenging web scraping and data collection jobs.
How IPRoyal Stacks Up to Other Proxy Providers
To put the IPRoyal January update in context, let‘s see how its new features and capabilities compare to some of the other top proxy providers on the market. We‘ll look at seven key criteria across the top providers:
| Provider | IPRoyal | Bright Data | Proxy-Seller | SOAX | Smartproxy | Proxy-Cheap | HydraProxy |
|---|---|---|---|---|---|---|---|
| Residential IPs | 100M+ | 72M+ | 40M+ | 8.5M+ | 40M+ | 9M+ | 3M+ |
| Countries | 100+ | 200+ | 50+ | 100+ | 50+ | 30+ | 10+ |
| Advanced Filters | ✔️ | ✔️ | ❌ | ❌ | ❌ | ❌ | ❌ |
| Renewal Discounts | ✔️ | ❌ | ❌ | ❌ | ❌ | ❌ | ❌ |
| One-Click IP Rotation | ✔️ | ❌ | ❌ | ❌ | ❌ | ❌ | ❌ |
| Explicit Tag Targeting | ❌ | ✔️ | ❌ | ❌ | ❌ | ❌ | ✔️ |
| Average Price per Proxy | $8.90 | $12.50 | $4.00 | $2.50 | $3.75 | $4.90 | $2.50 |
As you can see, IPRoyal offers some unique features like advanced filtering, renewal discounts, and one-click IP rotation that set it apart from the competition. It also boasts one of the largest residential IP pools, with over 100 million proxies worldwide.
On the pricing front, IPRoyal sits in the middle of the pack, with an average cost per proxy of $8.90. While this is higher than budget providers like SOAX and HydraProxy, IPRoyal justifies its price tag with a higher-quality network and enterprise-grade features. It‘s also significantly cheaper than premium services like Bright Data.
The one area where IPRoyal currently lags the top-tier providers is in targeting capabilities. Unlike Bright Data and HydraProxy, IPRoyal does not yet offer a way to explicitly target proxies by device type, operating system, or other advanced criteria. However, these features are on the product roadmap for future updates.
Overall, the January 2023 release cements IPRoyal‘s position as a strong contender in the premium proxy market. It offers a compelling blend of globally sourced IPs, advanced management features, and competitive pricing that make it an attractive option for both SMBs and enterprises.
Getting the Most Out of IPRoyal: Proxy Configuration Tips
To wrap up our ultimate guide, here are a few expert tips for optimizing IPRoyal‘s new proxy features for common use cases:
Web Scraping
- Rotate residential IPs every 1-2 minutes to minimize blocks/bans
- Set concurrent requests to 1-3 per proxy to avoid overloading sites
- Use country filters to precisely target local content and listings
Ad Verification
- Select datacenter proxies in key global ad markets for max speed
- Rotate IPs every 5-10 minutes for a balance of freshness and efficiency
- Maintain a nger proportion of mobile IPs to capture cross-device ads
Sneaker Copping
- Use IPRoyal‘s specialized sneaker proxies for core sneaker sites
- For broader retail & raffle entries, opt for residential IPs
- Aggressively rotate IPs every 30-60 sec during limited drops
Social Media Management
- Avoid datacenter IPs – social sites are quick to flag them
- Leverage mobile proxies to mimic app traffic and improve reach
- Rotate residential IPs every 10-15 min for a good mix of accounts
By tailoring your proxy setup to the specific demands of your use case, you can maximize success rates and get the best possible performance from your IPRoyal proxies.
The Future of Proxies: What‘s Next for IPRoyal?
As we move through 2023 and beyond, the proxy landscape will continue to evolve at a rapid pace. We asked Karolis Toleikis, CEO of IPRoyal, for his take on the key trends shaping the future of the industry:
"Looking ahead, I see a few major developments on the horizon. First, the adoption of 5G networks worldwide will drive a massive increase in mobile proxy usage as more and more web traffic shifts to mobile devices. We‘re already investing heavily in expanding our mobile proxy capabilities to meet this demand."
"Second, I expect to see a lot more innovation in the residential proxy space as providers look for ways to build more robust, stable networks that can keep up with advances in bot detection and IP blocking. This could involve new routing techniques, machine learning models for traffic shaping, and more sophisticated peer-to-peer architectures."
"Finally, I believe we‘ll start to see a convergence of proxy services with other privacy and security solutions. VPNs, identity management tools, even blockchain-based protocols – all of these technologies can benefit from integration with global proxy networks. At IPRoyal, we‘re exploring partnerships and integrations that will allow our proxies to plug into a wider ecosystem of privacy tools."
With a strong focus on innovation and a commitment to building the fastest, most reliable proxy network possible, IPRoyal is well-positioned to lead the industry through these coming shifts. The January 2023 update is an exciting preview of what‘s in store as IPRoyal continues to push the envelope and redefine what‘s possible with proxy technology.
Whether you‘re a business looking to scale your web data collection efforts or an individual trying to access the open internet without restrictions, IPRoyal‘s new features and expanded global network have you covered. The granular control of the new filtering options, the cost savings of longer renewal periods, the convenience of one-click IP rotation – it all adds up to a premium proxy solution that just works.
Ready to experience the IPRoyal difference for yourself? Sign up today and see how a next-gen proxy network can transform your online capabilities. The future of proxies is here – and it starts with IPRoyal.
